Work / Sectors / FMCG

Sector

FMCG in Southeast Asia.

31 case studies in fmcg across our markets, delivered by our own teams.

FMCG work

All marketsThailandVietnamCambodiaLaosMyanmarIndonesiaRegional
All practicesBrand & Creative CommunicationsCorporate Leadership & ReputationSocial Impact & Purpose

25 case studies. Open in the full work library

Unilever: CLEAR Your Head
Unilever · Myanmar · BrandUnilever: CLEAR Your Head100+ calls to the hotline
Unilever: Keep Moving More with Rexona
Unilever · Myanmar · BrandUnilever: Keep Moving More with Rexona40+ media attending
Unilever: Dove My Hair, My Say
Unilever · Myanmar · BrandUnilever: Dove My Hair, My Say650k video views
Unilever: Fair & Lovely Scholarship Programme
Unilever · Myanmar · BrandUnilever: Fair & Lovely Scholarship Programme
Unilever: Comfort Luxury Perfume Launch
Unilever · Myanmar · BrandUnilever: Comfort Luxury Perfume Launch45,000+ USD PR value
Royal Club: Stay Safe with RC
Royal Club Beverages · Myanmar · BrandRoyal Club: Stay Safe with RC3.9M viewers
Unilever: Vaseline Share The Healing
Unilever · Myanmar · BrandUnilever: Vaseline Share The Healing215,000+ consumer reactions
Nescafe Shal Kaw: The TikTok Duet Challenge
Nestle · Myanmar · BrandNescafe Shal Kaw: The TikTok Duet Challenge3,400+ participants on TikTok
Friesland Campina: One in Ten
Friesland Campina · Myanmar · BrandFriesland Campina: One in Ten58 media exposures
Abbott Ensure: Give the Gift of Strength, Abbott
Abbott · Cambodia · BrandAbbott Ensure: Give the Gift of Strength1.18M video views
Abbott: One Regional Brand Strategy, Local Execution, Abbott
Abbott · Thailand, Cambodia, Myanmar, Regional · BrandAbbott: One Regional Brand Strategy, Local Execution
Coco Khmer: You're In Charge
Coco Khmer · Cambodia · BrandCoco Khmer: You're In Charge1.42M total reach across brand pages
100PLUS: The Active Zone at Car Free Day
100PLUS · Indonesia · Brand100PLUS: The Active Zone at Car Free Day10,000+ people who tried the product
Kapal Api: Seduh Inspirasi Goes to Campus
Kapal Api · Indonesia · BrandKapal Api: Seduh Inspirasi Goes to Campus8,000+ participants across the two universities
ERKE: Rhythm of Youth Fashion Show, ERKE
ERKE · Myanmar · BrandERKE: Rhythm of Youth Fashion Show5,500+ footfalls
Royal-D Cup: Recharging the Community Through Youth Football, Royal-D
Royal-D · Myanmar · BrandRoyal-D Cup: Recharging the Community Through Youth Football680.7K reach
Yeo's: A Million Cans to Build a Dream
Yeo's · Cambodia · PurposeYeo's: A Million Cans to Build a Dream1.9M engagements
Abbott: Ensure 4 Champions Lucky Draw
Abbott · Cambodia · BrandAbbott: Ensure 4 Champions Lucky Draw60,000+ microsite visits
Sting: Switching On a Digital Community in Laos, Sting
Sting · Laos · BrandSting: Switching On a Digital Community in Laos57.4%+ organic follower growth
Unilever Lao: Curating the Right Influencers for Seven Brands
Unilever Lao · Laos · BrandUnilever Lao: Curating the Right Influencers for Seven Brands31+ influencers filtered out
Abbott Similac: Real Mothers Reintroduce Gain IQ
Abbott · Cambodia · BrandAbbott Similac: Real Mothers Reintroduce Gain IQ32 % share of voice
Anlene: A Decade of Bone Health Education in Indonesia
Fonterra · Indonesia · PurposeAnlene: A Decade of Bone Health Education in Indonesia10,000+ participants at each annual event
Tetra Pak Mommy Meetup
Tetra Pak · Myanmar · BrandTetra Pak Mommy Meetup125,000+ video views
Tetra Pak: Protects What's Good in Myanmar
Tetra Pak · Myanmar · BrandTetra Pak: Protects What's Good in Myanmar124 media clippings across two phases
Tetra Pak: Making Food Safety Fun for Myanmar Mothers
Tetra Pak · Myanmar · BrandTetra Pak: Making Food Safety Fun for Myanmar Mothers35M reach

Clients in fmcg

Tetra Pak logo

Working in fmcg? Talk to the team that has done it here.

Start a conversation