Work
Work that changed behaviour, policy and market share.
39 case studies
Microsoft · Myanmar · BrandMicrosoft: We Pirated a Celebrity44 media exposures
Ministry of Hotels and Tourism · Myanmar · BrandMinistry of Hotels and Tourism: Inle Lake Living Brand1 final approved logo after many versions
Premier · Myanmar · PurposePremier: Saving the Irrawaddy Dolphin37 media clippings
Grand Royal · Myanmar · PurposeGrand Royal: Know Your Limits500k video views
Myanmar Brewery Association · Myanmar · PurposeUpside Down Effect: Responsible Drinking1M views across the four-part video series
Heineken · Myanmar · PurposeHeineken: Making Myanmar Roads Safer
IOM · Myanmar · PurposeIOM X: Trusted Information for Migrants61 online clippings
YCDC · Myanmar · BrandYCDC: Branding the Yangon Building Permit System1 brand logo
KBZ Bank · Myanmar · ReputationKBZ Bank: Creating Inclusive Growth384k USD earned media value
KBZ Bank · Myanmar · PurposeKBZ Bank: Credit Smart1.5M social reach
Coca-Cola · Myanmar · BrandCoca-Cola: Max+ Fun Hub60+ media clippings
Coca-Cola · Myanmar · BrandCoca-Cola: Max+ Takes Tan Bo Shi Tal to Mandalay32 clippings
Coca-Cola · Myanmar · PurposeCoca-Cola: Tan Bo Shi Tal, It's Worth It To Recycle50k+ USD media value from the campaign
Coca-Cola · Myanmar · BrandCoca-Cola: Celebrating Everyday Women11 full-page stories in top media
Unilever · Myanmar · BrandUnilever: Signal Brush Day and Night450+ students joined the school programme
Unilever · Myanmar · BrandUnilever: CLEAR Your Head100+ calls to the hotline
Unilever · Myanmar · BrandUnilever: Fair & Lovely Scholarship Programme
Royal Club Beverages · Myanmar · BrandRoyal Club: Stay Safe with RC3.9M viewers
Unilever · Myanmar · BrandUnilever: Vaseline Share The Healing215,000+ consumer reactions
Phandeeyar · Myanmar · BrandPhandeeyar: Recruiting Innovators for Doh Phandee391 registrations in two weeks
MOJO · Myanmar · BrandMOJO: Giving a Premium Condom Brand Its Own Voice
MPT · Myanmar · PurposeMPT: A Nationwide Clean-Up as One Community6,000 participants
MPT · Myanmar · BrandMPT: Grassroots Football for the Nation995 news stories about the partnership and programmes
Ministry of Construction · Myanmar · PurposeMinistry of Construction with IFC: Preparing Yangon's Elevated Expressway5 custom stakeholder maps with engagement strategies
Meta · Myanmar · PurposeMeta: Building Understanding of Community Standards in Myanmar70 news articles
Peninsula Yangon · Myanmar · ReputationPeninsula Yangon: Managing Reputation Through a Heritage Restoration4 stakeholder groups mapped
Thilawa SEZ (MJTD) · Myanmar · ReputationThilawa SEZ: Rebuilding Trust Around Myanmar's First Special Economic Zone0 new crises in three years
Coca-Cola · Myanmar · ReputationCoca-Cola: Opening the Doors at Hmawbi21 news stories including 6 broadcast features
Coca-Cola · Myanmar · ReputationCoca-Cola: Corporate Reputation Partner in Myanmar500k USD average annual PR value
Roche · Myanmar · PurposeRoche: Cancer Lan Pya, a Guide for Patients and Carers30k+ chatbot subscribers
Shwe Job · Myanmar · PurposeShwe Job: Protecting Garment Workers Through COVID-1914 news clippings of earned coverage
Manulife · Myanmar · BrandManulife: Walking for Inle3.32M impressions
Royal-D · Myanmar · BrandRoyal-D Cup: Recharging the Community Through Youth Football680.7K reach
APISWA · Thailand, Cambodia, Laos, Myanmar, Regional · PurposeAPISWA: Making the Economic Case for Wine and Spirits94+ news stories in Thailand, Cambodia, Laos and Myanmar
Manulife · Myanmar · ReputationManulife: Lead Corporate Communications Agency in Myanmar60+ clippings
Uniteam Marine · Myanmar · PurposeS.O.S.: Save Our Seafarers482k people reached through S.O.S. Myanmar Facebook content
MPT · Myanmar · PurposeMPT: Four Operators Team Up Against Fraudsters180+ media stories
Huawei · Myanmar · ReputationHuawei: Protecting a Reputation in Myanmar's ICT Sector1,660 solicited news items in 2019
MPT · Myanmar · PurposeMPT: Lighting the Way Forward94.1k USD media value from the campaign