Work
Work that changed behaviour, policy and market share.
22 case studies

MOJO · Myanmar · BrandMOJO: Giving a Premium Condom Brand Its Own Voice
Roche · Myanmar · ReputationRoche: Launching an Office and a Voice in Myanmar5 senior leaders trained

Normagut · Myanmar · BrandNormagut: Escapes From Pann Ga Bar3.5M+ monthly reach

Roche · Myanmar · PurposeRoche: Cancer Lan Pya, a Guide for Patients and Carers30k+ chatbot subscribers

Abbott · Cambodia · BrandAbbott Ensure: Give the Gift of Strength1.18M video views

WHO · Laos · PurposeWHO: Building Public Health Social Media Capacity in Laos3 in-person trainings

SHIELD · Vietnam · BrandSHIELD: Safeguarding Vietnam's Healthcare Ecosystem Against Fraud40+ Ho Chi Minh City media outlets attending the event

Abbott · Thailand, Cambodia, Myanmar, Regional · BrandAbbott: One Regional Brand Strategy, Local Execution

EssilorLuxottica · Thailand · ReputationEssilorLuxottica: A Breakthrough for Better Sight in Thailand22.7M potential reach

Combiphar · Indonesia · BrandCombiphar: A Digital Voice for Healthy Living in Indonesia6,000+ new Instagram followers

EssilorLuxottica · Laos · ReputationEssilor Laos: Opening a Second Facility in Savannakhet15+ pieces of coverage

Zuellig Pharma · Thailand · ReputationZuellig Pharma: Turning Healthcare Expertise into Public Trust96.9M potential reach

Zuellig Pharma · Cambodia · PurposeZuellig Pharma: Empowering Youth with Type 1 Diabetes

Confidential client · Cambodia · PurposeClear Eyed Future: Launching a Vision Clinic in Phnom Penh25k USD earned media value

Roche · Cambodia · PurposeRoche: Launching Cambodia's National Cancer Control Plan236k organic engagements

Confidential client · Cambodia · PurposeBreast Cancer Screening Advocacy with Healthy Cambodia155k video views

Stop TB Partnership · Regional, Laos, Vietnam, Indonesia · PurposeStop TB Partnership Indonesia: Launching AIDP for a TB-Free ASEAN153 pieces of media coverage across ASEAN

Para Creat · Cambodia · BrandPara Creat: Building a Paracetamol Brand People Trust4M total reach

Abbott · Cambodia · BrandAbbott: Ensure 4 Champions Lucky Draw60,000+ microsite visits

Abbott · Cambodia · BrandAbbott Similac: Real Mothers Reintroduce Gain IQ32 % share of voice

Abbott · Cambodia, Laos, Myanmar, Regional · ReputationAbbott: Reassuring Mothers Through the Similac Recall1,245 comments in Cambodian parenting communities

Fonterra · Indonesia · PurposeAnlene: A Decade of Bone Health Education in Indonesia10,000+ participants at each annual event