Work
Work that changed behaviour, policy and market share.
35 case studies
Heineken · Laos · BrandHeineken Laos: Launching the Sleek Can with Nano KOLs564.1K reach
Grand Royal · Myanmar · PurposeGrand Royal: Know Your Limits500k video views
Myanmar Brewery Association · Myanmar · PurposeUpside Down Effect: Responsible Drinking1M views across the four-part video series
Heineken · Myanmar · PurposeHeineken: Making Myanmar Roads Safer
Coca-Cola · Myanmar · BrandCoca-Cola: Max+ Fun Hub60+ media clippings
Coca-Cola · Myanmar · BrandCoca-Cola: Max+ The Color Makers2.3M video views
Coca-Cola · Myanmar · BrandCoca-Cola: Max+ Takes Tan Bo Shi Tal to Mandalay32 clippings
Coca-Cola · Myanmar · PurposeCoca-Cola: Tan Bo Shi Tal, It's Worth It To Recycle50k+ USD media value from the campaign
Coca-Cola · Myanmar · BrandCoca-Cola: Celebrating Everyday Women11 full-page stories in top media
Award winning
Coca-Cola · Myanmar · BrandCoca-Cola: Share a Coke with Myanmar47 news stories about the event
Royal Club Beverages · Myanmar · BrandRoyal Club: Stay Safe with RC3.9M viewers
Nestle · Myanmar · BrandNescafe Shal Kaw: The TikTok Duet Challenge3,400+ participants on TikTok
Coca-Cola · Myanmar · ReputationCoca-Cola: Opening the Doors at Hmawbi21 news stories including 6 broadcast features
Coca-Cola · Myanmar · ReputationCoca-Cola: Corporate Reputation Partner in Myanmar500k USD average annual PR value
Hanuman Beer · Cambodia · BrandHanuman Beer: Expectations vs Hanuman
Pernod Ricard · Vietnam · ReputationPernod Ricard: Launching the E-label in Vietnam75 guests at the launch
Pernod Ricard · Vietnam · ReputationPernod Ricard: Introducing the Roadmap to 2030 in Vietnam14 media outlets attending the interview
APISWA · Cambodia · PurposeShaping Cambodia's alcohol policy through data and advocacy60 pieces of media coverage, and counting
100PLUS · Indonesia · Brand100PLUS: The Active Zone at Car Free Day10,000+ people who tried the product
APISWA · Vietnam, Regional · PurposeAPISWA: Moderation Week and the Case for a Legal Purchase Age16 pieces of Vietnamese coverage
Royal-D · Myanmar · BrandRoyal-D Cup: Recharging the Community Through Youth Football680.7K reach
Yeo's · Cambodia · PurposeYeo's: A Million Cans to Build a Dream1.9M engagements
Confidential client · Cambodia · PurposeResponsible Marketing Code: Cambodia's First Self-Regulatory Alcohol Pledge
Confidential client · Cambodia · PurposeToo Much of a Good Thing
Pernod Ricard · Cambodia · ReputationPernod Ricard: Raising the Bar in Transparency
Tiger Beer · Cambodia · ReputationTiger Beer x VannDa: A New Partnership Model
APISWA · Cambodia · PurposeAPISWA: Shaping Cambodia's Alcohol Policy Through Data and Advocacy60 pieces of media coverage
APISWA · Regional, Cambodia, Thailand, Vietnam · PurposeAPISWA: Responsible Drinking Asia45+ media stories across Cambodia, Thailand and Vietnam
APISWA · Vietnam, Regional · PurposeAPISWA: Doubling Down on Glass Recycling35 pieces of media coverage
APISWA · Thailand, Cambodia, Laos, Myanmar, Regional · PurposeAPISWA: Making the Economic Case for Wine and Spirits94+ news stories in Thailand, Cambodia, Laos and Myanmar
Chang · Cambodia · BrandChang: Turning Heads on TikTok1.5M video views
Sting · Laos · BrandSting: Switching On a Digital Community in Laos57.4%+ organic follower growth
Coca-Cola · Myanmar · BrandCoca-Cola: Reconnecting Myanmar Youth to Their Tea Culture48 integrated media exposures
Coca-Cola · Myanmar · BrandCoca-Cola: Aquarius University Soccer Festival21 clippings
Coca-Cola · Myanmar · BrandCoca-Cola: The FIFA World Cup Media Tournament35+ clippings